Cite
HARVARD Citation
Bansal, G. et al. (2021). Modeling multi-generational diffusion for competitive brands: an analysis for telecommunication industries. Journal of management analytics. 8 (4), pp. 715-740. [Online].
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Bansal, G. et al. (2021). Modeling multi-generational diffusion for competitive brands: an analysis for telecommunication industries. Journal of management analytics. 8 (4), pp. 715-740. [Online].