Cite
HARVARD Citation
Butcher, L. et al. (2017). Pawning N00bs: Insights into Perceptions of Brand Extensions of the Video Game Industry. Australasian marketing journal. 25 (3), pp. 215-224. [Online].
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Butcher, L. et al. (2017). Pawning N00bs: Insights into Perceptions of Brand Extensions of the Video Game Industry. Australasian marketing journal. 25 (3), pp. 215-224. [Online].