Cite
HARVARD Citation
Beeler, L. et al. (2021). Blinded by the brand: inauthentic salesperson brand attachment and its influence on customer purchase intentions. Journal of personal selling & sales management. 41 (3), pp. 268-284. [Online].
This is an interim version of our Electronic Legal Deposit Catalogue-eJournals and eBooks while we continue to recover from a cyber-attack.
Beeler, L. et al. (2021). Blinded by the brand: inauthentic salesperson brand attachment and its influence on customer purchase intentions. Journal of personal selling & sales management. 41 (3), pp. 268-284. [Online].