Reading runes with the sun. A geosemiotic analysis of the Rök runestone. Issue 4 (December 2021)

• Record Type: Journal Article
• Authors: Holmberg, Per
• Is Part Of: Multimodality & society. Volume 1:Issue 4(2021)
• Page Start: 455
• Page End: 473
• Publication Date: 2021-12
• Subjects: materiality -- social semiotic -- geosemiotics -- runology -- Rök runestone; 300
• DOI: 10.1177/26349795211059109
• Languages: English
• ISSNs: 2634-9795

Abstract

In the field of runestone research, the importance of multimodal understanding has been downplayed although it is obvious that several semiotic resources interact when it comes to carving a stone and erecting it in the landscape. This study examines if it is possible to deal with the methodological challenges of a historical material and make a multimodal approach deepen our understanding of the Rök runestone, one of the most famous and enigmatic Viking Age runestones. The study applies Scollon and Scollon's geosemiotic framework (2003). Through an investigation of how the visual semiotics interacts with place semiotics and interaction order, it turns out that the marked reading direction of the lines of the inscription symbolizes the movement of the sun, and that the change of font size in two lines probably mimics the change of solar brightness at sunrise and sunset. Further, it is suggested that the big crosses of cipher runes and the small crosses between some information units may represent the sun and stars, respectively. The conclusion is that the monument was risen for the enactment of a counsel of the gods with the aim of securing the rhythm of celestial light. Finally, implications for multimodal research are discussed.