Communication, Flexibility, and Resilience: Navigating the Shift to Virtual Service-Learning During COVID-19. (December 2021)

• Record Type: Journal Article
• Authors: Reif-Stice, Carrie; Smith-Frigerio, Sarah
• Other Names: Brunner Brigitta R. guest-editor.; Mutsvairo Bruce guest-editor.
• Is Part Of: Journalism & mass communication educator. Volume 76:Number 4(2021)
• Page Start: 477
• Page End: 488
• Publication Date: 2021-12
• Subjects: COVID-19 -- instruction -- online -- public relations -- service-learning; Communication -- Study and teaching (Higher) -- United States -- Periodicals; Journalism -- Study and teaching (Higher) -- United States -- Periodicals; Mass media -- Study and teaching (Higher) -- United States -- Periodicals; 070.07
• DOI: 10.1177/10776958211022564
• Languages: English
• ISSNs: 1077-6958

Abstract

Major disruptions to traditional academic learning have occurred since the onset of the COVID-19 pandemic, as most higher education institutions have shifted to online or hybrid course delivery. This virtual shift has significant implications for service-learning. In this study, we explored the impact of virtual service-learning on public relations instructors and community partners. Interview respondents described challenges to virtual service-learning related to the pandemic but also noted unanticipated benefits, such as creativity and resilience. In addition, community partners and public relations instructors recommended a heightened focus on communication, flexibility, and adaptability to ensure successful virtual service-learning experiences for students and organizations.