Cite
HARVARD Citation
Cheng, P. et al. (2020). 'Complexity in simplicity': the effects of visual complexity on consumers' comprehension of product innovations. Journal of design research. pp. 270-293. [Online].
This is an interim version of our Electronic Legal Deposit Catalogue-eJournals and eBooks while we continue to recover from a cyber-attack.
Cheng, P. et al. (2020). 'Complexity in simplicity': the effects of visual complexity on consumers' comprehension of product innovations. Journal of design research. pp. 270-293. [Online].