The Lean Startup Framework: Closing the Academic–Practitioner Divide. (September 2021)

• Record Type: Journal Article
• Authors: Shepherd, Dean A.; Gruber, Marc
• Is Part Of: Entrepreneurship theory and practice. Volume 45:Number 5(2021)
• Page Start: 967
• Page End: 998
• Publication Date: 2021-09
• Subjects: cognition/knowledge/learning -- start-up -- opportunity search/discovery -- business models; Small business -- Periodicals; New business enterprises -- Periodicals; Entrepreneurship -- Periodicals; 658.421
• DOI: 10.1177/1042258719899415
• Languages: English
• ISSNs: 1042-2587

Abstract

The lean startup framework is one of the most popular contributions in the practitioner-oriented entrepreneurship literature. This study seeks to generate new insights into how new ventures are started by describing the five main building blocks of the lean startup framework (business model, validated learning/customer development, minimum viable product, perseverance vs. pivoting, market-opportunity navigation), enriching the framework with existing research findings, and proposing promising research opportunities in a way that reduces the academic−practitioner divide. In so doing, we hope to enhance researchers' understanding of the startup process; provide knowledge for educators; and, ultimately, improve the startup process for practitioners.