Cite
HARVARD Citation
Totzek, D. et al. (2021). Many a little makes a mickle: Why do consumers negatively react to sequential price disclosure?. Psychology & marketing. 38 (1), pp. 113-128. [Online].
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Totzek, D. et al. (2021). Many a little makes a mickle: Why do consumers negatively react to sequential price disclosure?. Psychology & marketing. 38 (1), pp. 113-128. [Online].