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HARVARD Citation
Skålén, P. et al. (2015). Firm-brand community value co-creation as alignment of practices. European journal of marketing. 49 (3), pp. 596-620. [Online].
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Skålén, P. et al. (2015). Firm-brand community value co-creation as alignment of practices. European journal of marketing. 49 (3), pp. 596-620. [Online].