Cite
HARVARD Citation
Li, J. et al. (2020). When others show off my brand: self-brand association and conspicuous consumption. Asia Pacific journal of marketing and logistics. 32 (6), pp. 1214-1225. [Online].
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Li, J. et al. (2020). When others show off my brand: self-brand association and conspicuous consumption. Asia Pacific journal of marketing and logistics. 32 (6), pp. 1214-1225. [Online].