SME network relationships and competitive strategies in the agri-food sector: Some empirical evidence and a provisional conceptual framework. Issue 3 (10th January 2020)

• Record Type: Journal Article
• Authors: Camanzi, Luca; Giua, Carlo
• Is Part Of: European business review. Volume 32:Issue 3(2020)
• Page Start: 405
• Page End: 424
• Publication Date: 2020-01-10
• Subjects: Competitive strategy -- Agri-food sector -- Resource-based view -- Business network contracts -- Small medium enterprises -- Stakeholder causal scope; Industrial management -- Periodicals; Management -- Periodicals; Business -- Periodicals; 658.005
• DOI: 10.1108/EBR-08-2019-0150
• Languages: English
• ISSNs: 0955-534X

Abstract

Abstract : Purpose: The purpose of this paper is to identify the main factors influencing agri-food small and medium enterprises (SMEs) participation in business networks and to evaluate the impacts of these factors on network structure and the ensuing competitive strategy. Design/methodology/approach: The study is articulated in four main steps. First, a critical literature review is conducted concerning the main approaches to firm competitive advantage and the role of stakeholder relationships. Then, three research questions are formulated and discussed in the light of two case studies describing the implementation of an innovative contractual solution in Italy (i.e. business network contracts). Finally, based on these findings, a set of more general "propositions" are stated and included in a provisional conceptual model that schematically depicts an integrated vision of the antecedents and mechanisms influencing SMEs business network structure and competitive strategy. Findings: The study results pointed out the opportunity to adopt an integrated approach, combining resource-based view and stakeholder causal scope approaches. The provisional conceptual model proposed illustrates the role of both external and internal resources and relational constructs to shaping network structure and competitive strategy. Originality/value: The study's contribution is twofold. First, the empirical study shed light on opportunities and limits of two business networks with different backgrounds, approaches and outcomes towards value creation. Second, the conceptual framework proposed advances our understanding and knowledge of the factors and mechanisms influencing SMEs business network structure and competitive strategy.