Cite
HARVARD Citation
Paschen, J. et al. (2020). #BuyNothingDay: investigating consumer restraint using hybrid content analysis of Twitter data. European journal of marketing. pp. 327-350. [Online].
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Paschen, J. et al. (2020). #BuyNothingDay: investigating consumer restraint using hybrid content analysis of Twitter data. European journal of marketing. pp. 327-350. [Online].