Cite
HARVARD Citation
Hsee, C. et al. (2015). The Mere-Reaction Effect: Even Nonpositive and Noninformative Reactions Can Reinforce Actions. Journal of consumer research. 42 (3), pp. 420-434. [Online].
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Hsee, C. et al. (2015). The Mere-Reaction Effect: Even Nonpositive and Noninformative Reactions Can Reinforce Actions. Journal of consumer research. 42 (3), pp. 420-434. [Online].