Potential uptake of adaptive transport services: An exploration of service attributes and attitudes. (December 2019)

• Record Type: Journal Article
• Authors: Morsche, Wietse te; La Paix Puello, Lissy; Geurs, Karst T.
• Is Part Of: Transport policy. Volume 84(2020)
• Page Start: 1
• Page End: 11
• Publication Date: 2019-12
• Subjects: Adaptive transport services -- Public transport -- Choice modelling -- Travel behaviour -- Stated choice experiments; Transportation and state -- Periodicals; Transportation -- Rates -- Periodicals; 388
• DOI: 10.1016/j.tranpol.2019.09.001
• Languages: English
• ISSNs: 0967-070X

Abstract

Abstract: This paper describes an examination of people's preferences regarding a wide range of flexible and demand-responsive adaptive transport services in the Netherlands. We used a stated choice experiment, which included a set of attributes, such as access to the service, schedule, window of departure and arrival time, travel costs and travel time. Four mixed logit models were estimated based on a dataset of 3632 observations (454 respondents). Various service attributes were found to have a significant influence on the potential of alternatives, including fixed stops and a wide time window (valued negatively) and door-to-door transport and unscheduled transport (valued positively). In addition, attitudes towards conventional and modern service types were relevant determinants for the potential uptake of ATS. In particular, having a positive attitude towards public transport was found to increase the likelihood of using stop-based (defined mobility) services. Finally, our results reveal that existing public transport users displayed a greater willingness to use flexible public transport alternatives, whereas car drivers were more inclined to use car- and ride-sharing services. Highlights: Public transport users were found more likely to use flexible public transport alternatives. Car users were found to be more inclined to use car and ride-sharing services. Making transport services more flexible may increase their attractiveness considerably. Fixed stops and large time windows negatively influence potential acceptance. Door-to-door transport and non-scheduled transport positively affect potential uptake.