What Shapes Environmental Responsibility Perceptions? Measuring Value Orientations as a Predictor of Situational Motivations and Communicative Action. Issue 3 (27th May 2019)

• Record Type: Journal Article
• Authors: Li, Jo-Yun; Kim, Joon Kyoung; Overton, Holly; Bhalla, Nandini; Zhang, Nanlan; Choi, Minhee; Moon, Won-Ki
• Is Part Of: International journal of strategic communication. Volume 13:Issue 3(2019)
• Page Start: 214
• Page End: 232
• Publication Date: 2019-05-27
• Subjects: Communication -- Periodicals; Communication in organizations -- Periodicals; 302.2
• DOI: 10.1080/1553118X.2019.1612407
• Languages: English
• ISSNs: 1553-118X

Abstract

ABSTRACT: This study investigates individuals' cognitive, motivational, and communication responses regarding an environmental CSR issue using arguments from the situational theory of problem-solving (STOPS) with a cross-situational factor as an antecedent. Survey results provide empirical support for the application of the STOPS in a CSR communication context and suggest that a collectivistic orientation predicts individuals' situational perceptions and cognitive reactions toward organizations' environmental CSR efforts. Theoretical and practical implications for strategic communicators are discussed.