Cite
HARVARD Citation
Pecot, F. et al. (2018). Brands using historical references: a consumers' perspective. Journal of brand management. 25 (2), pp. 171-184. [Online].
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Pecot, F. et al. (2018). Brands using historical references: a consumers' perspective. Journal of brand management. 25 (2), pp. 171-184. [Online].