Young Asians' imagination of social distinction. (April 2017)

• Record Type: Journal Article
• Authors: Bui, Huong T; Wilkins, Hugh C
• Is Part Of: Journal of vacation marketing. Volume 23:Number 2(2017)
• Page Start: 99
• Page End: 113
• Publication Date: 2017-04
• Subjects: Asia -- imagination -- middle class -- social distinction -- youth tourism; Hospitality industry -- Marketing -- Periodicals; Travel -- Marketing -- Periodicals; Tourism -- Marketing -- Periodicals; 338.4791
• DOI: 10.1177/1356766716636927
• Languages: English
• ISSNs: 1356-7667

Abstract

This research investigates the imagined social distinction of young Asian travelers. Factors such as culture, language, and distinction were found to influence the development of young Asians. A disparity in the impact of these factors on personal development is evident in the comparison of two groups of travelers, with and without prior travel experience to Western countries. This supports the claim that social distinction is imaginary. The study advances the understanding of travel as a social phenomenon by operationalizing and verifying the imagination of social distinction in the context of travel. Practical implications suggest that tourism professionals might engage with these lucrative travel segments.