Sustainable organisational technology. (6th May 2008)

• Record Type: Journal Article
• Authors: Shrivastava, Paul
• Is Part Of: International journal of sustainable strategic management. Volume 1:Number 1(2008)
• Page Start: 98
• Page End: 111
• Publication Date: 2008-05-06
• Subjects: organisational technology -- ecological sustainability -- competitive advantage -- sustainable strategic management -- SSM -- sustainable technologies -- competitive advantage; Organizational effectiveness -- Periodicals; Organizational effectiveness -- Strategic planning -- Periodicals; Organizational change -- Strategic planning -- Periodicals; Organization -- Sustainable development -- Periodicals; 658.401205
• Languages: English
• ISSNs: 1753-3600

Abstract

Organisational technology is currently understood as an ecologically neutral instrument of production and a source of competitive advantage for firms. This paper examines some challenges to this view of organisational technology. It proposes an alternative view of ecologically sustainable technologies. Sustainable organisational technology is characterised by low natural resource intensity, humanised scale of operations, stakeholder effectiveness and managed intergenerational risks. Strategic managers can create ecologically sustainable competitive advantage by ecologising their firm's inputs, throughputs and outputs.