Blending pragmatic liberal education with an international business programme: the Rollins College experience. (22nd July 2009)

• Record Type: Journal Article
• Authors: Rogers, Donald P.; Lairson, Thomas D.; Alon, Ilan; Sardy, Marc; McInnis-Bowers, Cecilia; Agee, Sharon
• Is Part Of: International journal of management in education. Volume 3:Number 3/4(2009)
• Page Start: 402
• Page End: 415
• Publication Date: 2009-07-22
• Subjects: international business -- Rollins College -- business schools -- higher education -- USA -- United States -- international internships -- international studies -- pragmatic liberal arts -- blended business education -- student assessment -- curriculum development; School management and organization -- Periodicals; Education -- Administration -- Periodicals; 371.2
• Languages: English
• ISSNs: 1750-385X

Abstract

This paper describes the development of an innovative undergraduate business programme. The programme is distinctive in the emphasis on international business, international experience, international internships and assessment of student learning.