An integrated model of mobile internet services usage and continuance. (6th July 2010)

• Record Type: Journal Article
• Authors: Kim, Hee-Woong; Kwahk, Kee-Young; Lee, Hyoung-Yong
• Is Part Of: International journal of mobile communications. Volume 8:Number 4(2010)
• Page Start: 411
• Page End: 429
• Publication Date: 2010-07-06
• Subjects: mobile internet services -- mobile communications -- structural equation modelling -- usage behaviour -- continuance intention -- information systems -- m-services -- mobile services; Mobile communication systems -- Periodicals; Wireless communication systems -- Periodicals; 384.53
• Languages: English
• ISSNs: 1470-949X

Abstract

This study examines the usage and continuance of mobile internet services by developing a theoretical framework incorporating the cognitive, affective and judgemental components, as well as automatic factors, such as habit. Based on this framework, we examine and compare the usage and continuance of mobile internet services by collecting data from mobile service users. By identifying the different influences of the determinants that drive usage behaviour and continuance intention, the study results have helped advance information systems' theory and offered insights into mobile internet service providers.