Cite
HARVARD Citation
Tih, S. et al. (2016). Prototyping, customer involvement, and speed of information dissemination in new product success. Journal of business & industrial marketing. 31 (4), pp. 437-448. [Online].
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Tih, S. et al. (2016). Prototyping, customer involvement, and speed of information dissemination in new product success. Journal of business & industrial marketing. 31 (4), pp. 437-448. [Online].