The international mass customisation case collection: an opportunity for learning from previous experiences. (24th July 2006)

• Record Type: Journal Article
• Authors: Moser, Klaus; Piller, Frank T.
• Is Part Of: International journal of mass customisation. Volume 1:Number 4(2006)
• Page Start: 403
• Page End: 409
• Publication Date: 2006-07-24
• Subjects: mass customisation -- case study methodology -- overview -- International Mass Customization Case Collection -- empirical research -- learning from experience; Mass customization -- Periodicals; Manufacturing processes -- Automation -- Periodicals; Manufactures -- Technological innovations -- Periodicals; Computer integrated manufacturing systems -- Periodicals; 670.42705
• Languages: English
• ISSNs: 1742-4208

Abstract

The International Mass Customization Case Collection (IMC³) is an initiative of more than 25 international researchers collaborating to build a broad basis for empirical research on mass customisation. The idea is to document current practices of mass customisation businesses in a form that allows rich cross-case analysis and learning from previous experiences. This paper provides an introduction to this special issue and compares all cases presented herein. It discusses the motivation and methodology and offers ideas as to how these case studies may be used for future mass customisation research and education in this field. In addition, managers will get inspiration for their own mass customisation initiatives by learning from the experiences portrayed here.