Cite
HARVARD Citation
Davvetas, V. et al. (2018). "Should have I Bought the other One?" Experiencing Regret in Global versus Local Brand Purchase Decisions. Journal of international marketing. 26 (2), pp. 1-21. [Online].
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Davvetas, V. et al. (2018). "Should have I Bought the other One?" Experiencing Regret in Global versus Local Brand Purchase Decisions. Journal of international marketing. 26 (2), pp. 1-21. [Online].