Cite
HARVARD Citation
Allman, H. et al. (2016). Brand Image Evaluations: The Interactive Roles of Country of Manufacture, Brand Concept, and Vertical Line Extension Type. Journal of international marketing. 24 (2), pp. 40-61. [Online].
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Allman, H. et al. (2016). Brand Image Evaluations: The Interactive Roles of Country of Manufacture, Brand Concept, and Vertical Line Extension Type. Journal of international marketing. 24 (2), pp. 40-61. [Online].