Cite
HARVARD Citation
Shams, R. et al. (2015). Consumer perceived brand innovativeness. European journal of marketing. 49 (9), pp. 1589-1615. [Online].
This is an interim version of our Electronic Legal Deposit Catalogue-eJournals and eBooks while we continue to recover from a cyber-attack.
Shams, R. et al. (2015). Consumer perceived brand innovativeness. European journal of marketing. 49 (9), pp. 1589-1615. [Online].