Performance of Indian Service Industries Due to IT Adoption. (October 2016)

• Record Type: Journal Article
• Authors: Behera, Ajay Kumar; Nayak, Narayan C.; Das, Harish C.
• Is Part Of: Global business review. Volume 17:Number 5(2016)
• Page Start: 1073
• Page End: 1093
• Publication Date: 2016-10
• Subjects: Information technology usage -- firm performance -- IT literacy level -- financial performance -- artificial neural network (ANN) modelling.; Economic history -- 1990- -- Periodicals; Industrial management -- Periodicals; Business -- Periodicals; Commerce -- Periodicals; 650.05
• DOI: 10.1177/0972150916656657
• Languages: English
• ISSNs: 0972-1509

Abstract

This research develops principles for an evaluation criterion of the performance of a service firm. The aim of this article is to provide an analysis on the relationship between information technology (IT) adoption and its usage and firm performance (banking and software firm) in India. Firm performance was measured with the help of three important variables: efficiency, effectiveness and profitability. Each one of the above has been described with a set of pretested questionnaires. Banks in India in particular are geared for comprehensive banking solutions with extensive branch networks. The result from statistical analysis was validated with that achieved from artificial neural network (ANN) modelling.