Investigating the role of personal and context-related factors in convenience foods consumption. (1st July 2018)

• Record Type: Journal Article
• Authors: Contini, Caterina; Boncinelli, Fabio; Gerini, Francesca; Scozzafava, Gabriele; Casini, Leonardo
• Is Part Of: Appetite. Volume 126(2018)
• Page Start: 26
• Page End: 35
• Publication Date: 2018-07-01
• Subjects: Food habits -- Periodicals; Appetite -- Periodicals; Appetite disorders -- Periodicals; Electronic journals; 306.4613
• DOI: 10.1016/j.appet.2018.02.031
• Languages: English
• ISSNs: 0195-6663

Abstract

Abstract: In the scenario of food consumptions, we witness the consumer's growing consideration for the "convenience" attribute. Our study intends to understand the consumer behaviour towards convenience-processed foods by analysing in a single model the role of beliefs, personal traits, social influence and market availability. We applied a Structural Equation Model (SEM) to a representative sample of 426 Italian consumers. The results show a correlation between intention to consume convenience-processed foods and social influence, market availability and several personal traits, suggesting strategies for the development of the convenience food market.