Book Review: Atul Joshi, Winning a Billion Consumers: A Disruptive Approach for Success in India. (August 2016)

Record Type:: Journal Article
Title:: Book Review: Atul Joshi, Winning a Billion Consumers: A Disruptive Approach for Success in India. (August 2016)
Main Title:: Book Review: Atul Joshi, Winning a Billion Consumers: A Disruptive Approach for Success in India
Authors:: Tandon, Neelam
Abstract:: Atul Joshi, Winning a Billion Consumers: A Disruptive Approach for Success in India . New Delhi: SAGE Publications India Pvt Ltd, 2016, 261 pp., ₹450 (ISBN: 978-93-515-0557-0)
Is Part Of:: Global business review. Volume 17:Number 4(2016)
Journal:: Global business review
Issue:: Volume 17:Number 4(2016)
Issue Display:: Volume 17, Issue 4 (2016)
Year:: 2016
Volume:: 17
Issue:: 4
Issue Sort Value:: 2016-0017-0004-0000
Page Start:: 999
Page End:: 1004
Publication Date:: 2016-08
Subjects:: Economic history -- 1990- -- Periodicals
Industrial management -- Periodicals
Business -- Periodicals
Commerce -- Periodicals
650.05
Journal URLs:: http://gbr.sagepub.com/ ↗
http://www.uk.sagepub.com ↗
DOI:: 10.1177/0972150916645709 ↗
Languages:: English
ISSNs:: 0972-1509
Deposit Type:: Legaldeposit
View Content:: Available online (eLD content is only available in our Reading Rooms) ↗
Physical Locations:: British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store
Ingest File:: 6628.xml