Exploring the Potential for Changing Gender Norms Among Cricket Coaches and Athletes in India. (February 2015)

• Record Type: Journal Article
• Authors: Miller, Elizabeth; Das, Madhumita; Verma, Ravi; O'Connor, Brian; Ghosh, Sancheeta; Jaime, Maria Catrina D.; McCauley, Heather L.
• Is Part Of: Violence against women. Volume 21:Number 2(2015:Feb.)
• Page Start: 188
• Page End: 205
• Publication Date: 2015-02
• Subjects: gender-based violence -- gender norms -- violence prevention; Abused women -- Periodicals; Women -- Crimes against -- Periodicals; Violent crimes -- Periodicals; Femmes victimes de violence -- Périodiques; Femmes, Crimes contre les -- Périodiques; Crimes violents -- Périodiques; 362.8292
• DOI: 10.1177/1077801214564688
• Languages: English
• ISSNs: 1077-8012

Abstract

This study explored gender norms with cricket coaches and athletes in India to adapt a coach-delivered gender violence prevention program from the United States for the urban Indian context. Interviews and focus groups conducted among coaches and adolescent cricketers highlight the extent to which coaches and athletes articulate prevailing inequitable notions about gender and recognition of the power coaches wield. Adapting a violence prevention program that emphasizes gender norms change may be feasible with Indian cricket coaches but is likely to require attention to defining gender equity and challenging cultural assumptions with coaches prior to implementing the program with athletes.