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HARVARD Citation
Bednall, D. et al. (2018). A trial engagement? Innovative free and other service trials. Journal of services marketing. 32 (1), pp. 46-56. [Online].
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Bednall, D. et al. (2018). A trial engagement? Innovative free and other service trials. Journal of services marketing. 32 (1), pp. 46-56. [Online].