Communicating visual identities on ethnic museum websites. (August 2014)

• Record Type: Journal Article
• Authors: Johnson, Melissa A; Carneiro, Larissa
• Other Names: Aiello Giorgia guest-editor.; Pauwels Luc guest-editor.
• Is Part Of: Visual communication. Volume 13:Number 3(2014:Aug.)
• Page Start: 357
• Page End: 372
• Publication Date: 2014-08
• Subjects: culture -- diaspora -- ethnic -- global -- heritage -- identity -- immigrant -- museum -- visual; Visual communication -- Periodicals; Popular culture -- Periodicals; Art and society -- Periodicals; 302.222
• DOI: 10.1177/1470357214530066
• Languages: English
• ISSNs: 1470-3572

Abstract

This article combines qualitative and quantitative content analysis to explore the websites of 43 ethnic museums in the United States. The use of multiple modes of communication to represent ethnic identity and cultural heritage is detailed. Also delineated is how websites present relationships with the ethnic diaspora, the homeland, the museums' local communities, and the US community.