Teaching Social Media Journalism: Challenges and Opportunities for Future Curriculum Design. (September 2014)

• Record Type: Journal Article
• Authors: Bor, Stephanie E.
• Is Part Of: Journalism & mass communication educator. Volume 69:Number 3(2014:Sep.)
• Page Start: 243
• Page End: 255
• Publication Date: 2014-09
• Subjects: social media -- curriculum -- case study -- journalism education -- digital journalism; Communication -- Study and teaching (Higher) -- United States -- Periodicals; Journalism -- Study and teaching (Higher) -- United States -- Periodicals; Mass media -- Study and teaching (Higher) -- United States -- Periodicals; 070.07
• DOI: 10.1177/1077695814531767
• Languages: English
• ISSNs: 1077-6958

Abstract

In response to the growing demand for digitally competent employees in the news media industry, journalism schools are cautiously integrating social media reporting into their curriculum. This study explores techniques for teaching news reporting on social media platforms focusing on challenges and opportunities for learning engagement that emerged in a course offered in fall 2012. Findings suggest that curriculum should include emphasis on ethics, technical skills, and the potential for career development. In addition, differentiation between personal and professional social media use should be recognized.