Cite
HARVARD Citation
Moorthi, Y. et al. (2017). Is "proof" the Eighth "P" of Service? A Conceptual Model and Propositions. Services marketing quarterly. 38 (4), pp. 213-225. [Online].
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Moorthi, Y. et al. (2017). Is "proof" the Eighth "P" of Service? A Conceptual Model and Propositions. Services marketing quarterly. 38 (4), pp. 213-225. [Online].