Unstructured big data analytics for retrieving e-commerce logistics knowledge. Issue 1 (April 2018)

• Record Type: Journal Article
• Authors: Wu, Pei-Ju; Lin, Kun-Chen
• Is Part Of: Telematics and informatics. Volume 35:Issue 1(2018)
• Page Start: 237
• Page End: 244
• Publication Date: 2018-04
• Subjects: E-commerce -- Logistics management -- Big data analytics -- Content analytics -- Unstructured big data; Telecommunication -- Periodicals; Computer networks -- Periodicals; Télécommunications -- Périodiques; Réseaux d'ordinateurs -- Périodiques; 384
• DOI: 10.1016/j.tele.2017.11.004
• Languages: English
• ISSNs: 0736-5853

Abstract

Highlights: A hybrid unstructured big data analytics is proposed. Ten critical themes of e-commerce logistics are generated from topic mining. Two vital strategies of e-commerce logistics are created by RDT and IDT theories. Abstract: The divergent evolution of e-commerce has complicated its correspondingly logistics management. However, few studies have explored e-commerce logistics business models via big data analytics. Hence, this investigation explores e-commerce logistics business models from unstructured big data. Specifically, this work develops a hybrid content analytical model to scrutinize essential knowledge of e-commerce logistics. The empirical results of the proposed model incorporate theories of resource dependence theory (RDT) and innovation diffusion theory (IDT) to generate logistical strategies. Ten critical themes of e-commerce logistics from topic mining are "Southeast Asia's e-commerce logistics payments", "E-commerce order management", "E-commerce logistics cloud services", "E-commerce logistics package management", "Europe e-commerce trends", "India's e-commerce logistics", "E-commerce distribution management", "Tax policies", "E-commerce logistics platforms", and "E-commerce logistics networks". Moreover, the fundamental rule of "cross-border e-commerce logistics" is uncovered by the association rules model. The proposed hybrid content analytics framework provides a research foundation for e-commerce logistics management. Furthermore, e-commerce logistics can be implemented by vital strategies: "Establish inter-organizational and technical collaboration to create positive operations performance" and "Comprehend law, policy, and cultural differences to customize appropriate technologies of e-commerce logistics".