SoftServe's workplace launch for global collaboration. Issue 5 (9th October 2017)

• Record Type: Journal Article
• Authors: Logan, Stuart
• Is Part Of: Strategic HR review. Volume 16:Issue 5(2017)
• Page Start: 207
• Page End: 210
• Publication Date: 2017-10-09
• Subjects: Strategy -- Social media -- Human capital -- Internal communications; Personnel management -- Periodicals; 658.305
• DOI: 10.1108/SHR-07-2017-0040
• Languages: English
• ISSNs: 1475-4398

Abstract

Abstract : Purpose: The purpose of this paper is to share how SoftServe launched a new internal communications platform Workplace by Facebook. Design/methodology/approach: For a global company like SoftServe, operating in over 30 locations in Europe and the USA, it was crucially important to have an internal communications platform, which can effectively connect over 4, 000 employees and be available on-the-go from any device. Findings: The introduction of corporate social network helped to make internal communication two-sided, more informal and easy. This paper indicates the results of a new tool launch in terms of associates' engagement and change in a mode of communication. Originality/value: The case-study reveals step-by-step story on the introduction of a new communication tool to employees.