Cite
HARVARD Citation
Kakar, A. (2017). Why do users prefer the hedonic but choose the Utilitarian? Investigating user dilemma of hedonic–utilitarian choice. International journal of human-computer studies. pp. 50-61. [Online].
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Kakar, A. (2017). Why do users prefer the hedonic but choose the Utilitarian? Investigating user dilemma of hedonic–utilitarian choice. International journal of human-computer studies. pp. 50-61. [Online].