Cite
HARVARD Citation
Go, E. et al. (2017). What and How to Communicate CSR? The Role of CSR fit, Modality Interactivity, and Message Interactivity on Social Networking Sites. Journal of promotion management. pp. 727-747. [Online].
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Go, E. et al. (2017). What and How to Communicate CSR? The Role of CSR fit, Modality Interactivity, and Message Interactivity on Social Networking Sites. Journal of promotion management. pp. 727-747. [Online].