Cite
HARVARD Citation
Mukherjee, T. et al. (2017). Understanding Promotional Service Interactions through Social Exchange Theory of Affect. Journal of promotion management. pp. 689-707. [Online].
This is an interim version of our Electronic Legal Deposit Catalogue-eJournals and eBooks while we continue to recover from a cyber-attack.
Mukherjee, T. et al. (2017). Understanding Promotional Service Interactions through Social Exchange Theory of Affect. Journal of promotion management. pp. 689-707. [Online].