Cite
HARVARD Citation
Schartel Dunn, S. et al. (2017). Does Sport Celebrity Advocacy Work? Testing the Potential for Endorsements to Backfire. Atlantic journal of communication. 25 (3), pp. 197-206. [Online].
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Schartel Dunn, S. et al. (2017). Does Sport Celebrity Advocacy Work? Testing the Potential for Endorsements to Backfire. Atlantic journal of communication. 25 (3), pp. 197-206. [Online].