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HARVARD Citation
Andrei, A. et al. (2017). Word-of-mouth generation and brand communication strategy. Industrial management & data systems. 117 (3), pp. 478-495. [Online].
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Andrei, A. et al. (2017). Word-of-mouth generation and brand communication strategy. Industrial management & data systems. 117 (3), pp. 478-495. [Online].