Dental tourism: Examining tourist profiles, motivation and satisfaction. (August 2017)
- Record Type:
- Journal Article
- Title:
- Dental tourism: Examining tourist profiles, motivation and satisfaction. (August 2017)
- Main Title:
- Dental tourism: Examining tourist profiles, motivation and satisfaction
- Authors:
- Jaapar, Mustaffa
Musa, Ghazali
Moghavvemi, Sedigheh
Saub, Roslan - Abstract:
- Abstract: Despite the overwhelming interest in medical tourism research, knowledge in dental tourism, which is its subspecialty, remains limited. This study is the first to measure tourist profiles, travel motivation and satisfaction among inbound dental tourists in Malaysia. We purposely sampled twelve selected private dental clinics in Kuala Lumpur, Selangor, Melaka and Penang; and distributed the questionnaires to their inbound dental tourists. A total of 196 inbound tourists responded to the questionnaire, mainly from Southeast Asia, Australia, New Zealand and Europe. In order of importance, the main motivation factors were dental care quality, dental care information access, and cost-savings. Tourists were extremely satisfied with dental care services received in the country. While dental care quality, dental care information access and supporting services positively influenced tourist satisfaction; cost-savings and cultural similarities had negative influences. Based on the research findings, we propose some managerial and marketing recommendations. Highlights: We purposely sampled 196 inbound dental tourists in Malaysia. Important motivations are dental care quality, information access, and cost-savings. Information access and dental care quality positively influenced satisfaction. Cost-savings and cultural similarity negatively influenced satisfaction. We propose some marketing and managerial recommendations.
- Is Part Of:
- Tourism management. Volume 61(2017)
- Journal:
- Tourism management
- Issue:
- Volume 61(2017)
- Issue Display:
- Volume 61, Issue 2017 (2017)
- Year:
- 2017
- Volume:
- 61
- Issue:
- 2017
- Issue Sort Value:
- 2017-0061-2017-0000
- Page Start:
- 538
- Page End:
- 552
- Publication Date:
- 2017-08
- Subjects:
- Medical tourism -- Dental tourism -- Motivation -- Satisfaction -- Malaysia
Tourism -- Periodicals
338.4791 - Journal URLs:
- http://www.sciencedirect.com/science/journal/02615177 ↗
http://www.elsevier.com/journals ↗ - DOI:
- 10.1016/j.tourman.2017.02.023 ↗
- Languages:
- English
- ISSNs:
- 0261-5177
- Deposit Type:
- Legaldeposit
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library DSC - 8870.920970
British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store - Ingest File:
- 1510.xml