Cite
HARVARD Citation
Dimitriu, R. et al. (2017). Consumers' Social Media Brand Behaviors: Uncovering Underlying Motivators and Deriving Meaningful Consumer Segments. Psychology & marketing. 34 (5), pp. 580-592. [Online].
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Dimitriu, R. et al. (2017). Consumers' Social Media Brand Behaviors: Uncovering Underlying Motivators and Deriving Meaningful Consumer Segments. Psychology & marketing. 34 (5), pp. 580-592. [Online].