Cite
HARVARD Citation
Ehret, M. et al. (2017). Unlocking value from machines: business models and the industrial internet of things. Journal of marketing management. 33 (1), pp. 111-130. [Online].
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Ehret, M. et al. (2017). Unlocking value from machines: business models and the industrial internet of things. Journal of marketing management. 33 (1), pp. 111-130. [Online].