Cite
HARVARD Citation
Yoon, H. et al. (2017). Norm Effects on Gender in Social Marketing Advertising Campaigns Promoting Savings Behavior. Journal of current issues and research in advertising. 38 (1), pp. 1-16. [Online].
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Yoon, H. et al. (2017). Norm Effects on Gender in Social Marketing Advertising Campaigns Promoting Savings Behavior. Journal of current issues and research in advertising. 38 (1), pp. 1-16. [Online].