A/B Architecture: Publicly Augmented Design. (September 2016)

• Record Type: Journal Article
• Authors: Ratti, Carlo; Claudel, Matthew
• Other Names: Fok Wendy W guestEditor.; Picon Antoine guestEditor.
• Is Part Of: Architectural design. Volume 86:Number 5(2016)
• Page Start: 42
• Page End: 47
• Publication Date: 2016-09
• Subjects: Benjamin Dillenburger -- Christopher's Mind -- Computer Aided Architectural Design Group (CAAD) -- ETH, Zurich -- Gustave Flaubert -- Dictionary of Accepted Ideas -- Soft Architecture Machines -- Nicholas Negroponte -- The Oregon Experiment -- Christopher Alexander -- University of Oregon -- 'pattern language' -- Greg Bryant -- Inditex -- ZARA -- crowdsourcing -- 'Architecture Without Architects' exhibition -- Museum of Modern Art (MoMA) -- New York -- Bernard Rudofsky -- N John Habraken -- Robin Hood Gardens -- Peter and Alison Smithson -- Zaha Hadid -- Tokyo 2020 Olympic Stadium -- NIMBY (Not In My Back Yard) -- Carlo Ratti Associati -- Future Food District -- Milan World Expo -- Italy -- COOP Italia -- 'Feeding the Planet, Energy for Life'; 729
• DOI: 10.1002/ad.2087
• Languages: English
• ISSNs: 0003-8504

Abstract

Abstract : Architects are sometimes criticised for prioritising aesthetics over functionality; but attempts to involve end users in building design all too often encounter apathy. Is a successful participatory design process possible?Carlo Ratti and Matthew Claudel of MIT's Senseable City Lab have been researching ways to make it so. Their solutions include an adaptation of the A/B testing method used in software development, together with means from questionnaires to immersive virtual systems that can draw both conscious and unconscious public feedback while maintaining architects' central role.