Cite
HARVARD Citation
Flavián, C. et al. (2016). Choice confidence in the webrooming purchase process: The impact of online positive reviews and the motivation to touch. Journal of consumer behaviour. 15 (5), pp. 459-476. [Online].
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Flavián, C. et al. (2016). Choice confidence in the webrooming purchase process: The impact of online positive reviews and the motivation to touch. Journal of consumer behaviour. 15 (5), pp. 459-476. [Online].