Cite
HARVARD Citation
NG, C. (2016). 'Hottest brand, coolest pedagogy': approaches to corporate branding in Singapore's higher education sector. Journal of marketing for higher education. 26 (1), pp. 41-63. [Online].
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NG, C. (2016). 'Hottest brand, coolest pedagogy': approaches to corporate branding in Singapore's higher education sector. Journal of marketing for higher education. 26 (1), pp. 41-63. [Online].