Cite
HARVARD Citation
Schultz, D. et al. (2016). IMC in an emerging economy: the Chinese perspective. International journal of advertising. 35 (2), pp. 200-215. [Online].
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Schultz, D. et al. (2016). IMC in an emerging economy: the Chinese perspective. International journal of advertising. 35 (2), pp. 200-215. [Online].