A Business Analysis of Asian Baseball Leagues. (January 2016)
- Record Type:
- Journal Article
- Title:
- A Business Analysis of Asian Baseball Leagues. (January 2016)
- Main Title:
- A Business Analysis of Asian Baseball Leagues
- Authors:
- Jang, Hayley
Lee, Young Hoon - Abstract:
- Abstract : This study reviews previous research on sports economics and applied descriptive analyses to derive policy recommendations for the Korean Baseball Organization and the Nippon Professional Baseball. We discuss various aspects of the contemporary baseball business, and compare them with the American Major League Baseball (MLB). One distinctive characteristic common to both Asian leagues is the governance structure, where member teams are owned by major conglomerates. We explore this characteristic to assess the business objectives of the Korean Baseball Organization and the Nippon Professional Baseball, and find that their sources of competitive balance differ from those in MLB. Our conclusion suggests that their business objective should begin to move slowly toward one similar to that of MLB, and safeguards should be implemented to maintain a reasonable competitive balance. We also conclude that sports diplomacy and the creation of international competition are important because international competition and the success of national teams are critical for fan demand.
- Is Part Of:
- Asian economic policy review. Volume 11:Number 1(2016:Jun.)
- Journal:
- Asian economic policy review
- Issue:
- Volume 11:Number 1(2016:Jun.)
- Issue Display:
- Volume 11, Issue 1 (2016)
- Year:
- 2016
- Volume:
- 11
- Issue:
- 1
- Issue Sort Value:
- 2016-0011-0001-0000
- Page Start:
- 95
- Page End:
- 112
- Publication Date:
- 2016-01
- Subjects:
- attendance -- baseball business -- competitive balance -- fan loyalty -- governance structure -- revenue sharing
Z20 -- L83
Finance -- Asia -- Periodicals
Asia -- Economic conditions -- Periodicals
Asia -- Economic policy -- Periodicals
330.95 - Journal URLs:
- http://onlinelibrary.wiley.com/journal/10.1111/(ISSN)1748-3131 ↗
http://www.blackwell-synergy.com/loi/aepr ↗
http://www.blackwellpublishing.com/journal.asp?ref=1832-8105&site=1 ↗
http://search.ebscohost.com/direct.asp?db=bth&jid=%221WQS%22&scope=site ↗
http://onlinelibrary.wiley.com/ ↗ - DOI:
- 10.1111/aepr.12121 ↗
- Languages:
- English
- ISSNs:
- 1832-8105
- Deposit Type:
- Legaldeposit
- View Content:
- Available online (eLD content is only available in our Reading Rooms) ↗
- Physical Locations:
- British Library DSC - 1742.411800
British Library DSC - BLDSS-3PM
British Library HMNTS - ELD Digital store - Ingest File:
- 1351.xml