Cite
HARVARD Citation
Borges, A. et al. (2015). How products induce regulatory fit: evidence from the health domain. Journal of consumer marketing. 32 (6), pp. 441-449. [Online].
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Borges, A. et al. (2015). How products induce regulatory fit: evidence from the health domain. Journal of consumer marketing. 32 (6), pp. 441-449. [Online].